First, the numbers, which I think are self-explanatory and can be given a pretty obvious explanation for the most part (we’re not in an election cycle, blah blah): May ’09 political blog readership 53% lower than in Oct. 08.
Now what I want to know is what any of this means, if anything. I’m tempted to say the usual “well, it’s obvious that what political blogs do is repeat themselves incessantly, so why wouldn’t they be subject to sharp drop-offs in traffic?”
But I think we can go further than that: What would a political blog that was consistently engaging look like? Would it feature any news at all? Wouldn’t it have a way for the readership – not just the news cycle or the wannabe pundits – to set the agenda and get relevant information discovered and publicized immediately?
I dunno. I’m leaving this up here for you to say something, if you want. Some of these blogs are getting hit with 70-80% drops in traffic; that’s just insane. Was anything written there of any value?